Why Use Twitter?

It is immensely popular with policymakers, the general public, academics, politicians, and students.

Initially, users were struggling to understand Twitter, but they soon got the hang of it.

And it became their choice.

Tweets are snappy and have become a widely used platform for smartphone users.

Below are significant benefits making it essential to use for businesses:

• It is easy to promote research like journal articles, blog stories, and news items via links.
• It helps to increase your reach to a broad audience through tweets and retweets.
• It helps build associations with followers and experts.
• It helps reach a new audience.
• It helps frame your brand personality.
• It helps you follow the work of experts in your field.
• You can get feedback about your product, services, and work.
• You can stay updated with the latest news, development, and share it with others.

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